Hail to the brave clients. This work has appeared in the CA Advertising Annual, Luerzers Archive, Adweek, and other fancy places.
New Zealand is a bit more traditional when it comes to gender roles than a lot of places. While the idea of a yogurt made for men seems ludicrous in the States, in New Zealand it just made sense. Here is the TV launch for Mammoth Supply Co. yogurt. I was pretty stoked about the voice talent.
Just two short months after landing in New Zealand, I was writing scripts for one of the most iconic brands in the country. The Southern Man, featured below, is like the Marlboro Man for beer
To support the launch of the Jewish Arts Collaborative in Boston, we created a branding campaign imploring people to get out there and experience local Jewish culture. L'chiem!
Best listened to whilst covered in maple syrup.
My partner and I created the first iteration of this highly successful ambient campaign for the ASICS New York City Marathon.
The challenge of turning case studies into compelling stories for this 3D design software company was incredibly rewarding. Riding shotgun with a professional drift car racer wasn't too shabby either.
These projects probably belong in the 'Other' section of my portfolio but I like them too much to just bury them. Also, I don't have an 'Other' section.
You can't miss the distance markers on the walls of Fenway Park. But how far is a smash to the Boston Common, the Swan Boats...the Taj Mahal? We created a website that let's people calculate their home run distance from anywhere in the world. Because Red Sox fans.
You don't need to know the science behind the senses to enjoy life, leave it to the experts at Mass Eye & Ear. The radio was chosen as a finalist for the 2016 Radio Mercury Awards.
To increase awareness of MIT's free online learning tools, we created a campaign that focused on that "A-ha moment" when the intellectual sparks start to fly, i.e., the Moment of Discovery.
An Anti-Smoking poster for the Department of Health and Human Services. Silver Pencil winner.
"Quit smoking now to prevent male infertility."
Sometimes you get to do cool things for B2B clients, like make comic books, and turn their employees into super-secret action heroes for their annual user conference. Welcome to Operation Illumination.